He Reader,

I know you've thought about the price of a business. That's the headline number and one thing that always comes up. Working as an advisor in real estate, finance, and strategy, one thing that is always left off is one of the more critical aspects.

How do I make my business more sellable?

The obvious answer is to change the price, but cheap advice could make you lose thousands or millions or dollars. It's worth spending the time to learn.

What needs to happen is to spend some thoughtful time to put these three main things in place. You need to think of your company as a product and use the three P's from marketing to position it correctly.

The three P's are Product, Price, and Promotion of which you'll notice the first two points are about the product (that's not a subtle hint).

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Get the Right Team

Think of your business like a winning sports team. Every player needs to know their role and play it well, especially when the coach (that’s you!) isn’t around. By ensuring your team can operate smoothly without you, you remove what we call "key man" risks, making your business more attractive to buyers. They can step in knowing the business will run like a well-oiled machine.

Streamline Your Processes

Imagine handing over a gadget to a friend; you’d want it to work perfectly when they use it, right? The same goes for your business. Take the time to refine how things are done, making every operation as smooth and efficient as possible. This not only makes day-to-day operations easier but also shows potential buyers that the business won’t fall apart the moment you hand over the reins.

Price It Right

Setting the right price for your business is like setting the right price for a house. You want to attract buyers by presenting it as a valuable investment, not just another expense. It’s about finding that sweet spot where the price reflects the true value of your thriving business.

I'm here to help you navigate these steps with more than just advice—I'm here to empower you. If you’re thinking of selling, or just want to chat about preparing your business for sale, why not reach out? Let’s make sure you get the best possible deal by making your business the best it can be.

Also, I'm not a business broker or advisor, I'm a consultant in the preparation phase. I help you get your business ready and get in touch with the right people.

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That's a wrap, but if there's anything you want to see or hear more about then just hit reply and let me know!

Thanks,

Clayton

​DealSource HQ​

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